KLC The Studio is pivoting from coaching-focused services to strategic operations and business intelligence consulting for service providers and agency owners. This shift leverages KLC's core strengths in business strategy, operations, and data-driven decision-making while moving away from emotional/coaching-style support.
Awareness (Instagram + LinkedIn + Public Podcast)
Educational content that attracts service providers looking for strategic support
Engagement (Private Podcast + Substack)
Deeper content that builds trust and demonstrates expertise with frameworks and systems
Conversion (CTAs to Intensives + Consulting on Demand)
Strategic CTAs throughout content leading to $500 intensives or $395/month consulting
Ascension (Expand Into Your Next Season + Done-For-You Content)
Upgrade existing clients to $3,000+ launch packages and ongoing content services
Marketing & Content Strategy
| Channel | Purpose | Content Type | Goal |
|---|---|---|---|
| Lead generation and education |
| Generate audit bookings and podcast subscribers | |
Private Podcast | Deep connection and personal insights |
| Build loyalty and move subscribers into paid offerings |
Public Podcast | Broad reach and authority building |
| Establish authority and drive top-of-funnel awareness |
Substack | Long-form educational content |
| Demonstrate expertise and nurture leads with depth |
| Professional reach and B2B positioning |
| Build credibility and attract higher-ticket launch consulting clients |
Total Monthly Revenue Target: $14,790-22,860
Annual Revenue Target: $177,480-274,320
2026 Quarterly Milestones
- • Launch revised service offerings
- • Complete 5 initial case studies
- • Book 15-30 audits (5-10/month)
- • Secure 6-15 Launch Accelerator clients (2-5/month)
- • Establish content publishing cadence across all channels
- • Refine service delivery based on Q1 feedback
- • Expand case study library to 10+ studies
- • Increase audit bookings to 10-15/month
- • Maintain 3-7 ongoing Launch Accelerator engagements
- • Launch referral program for existing clients
- • Evaluate potential for additional service tiers
- • Consider group program or cohort model
- • Assess need for team expansion or contractors
- • Optimize marketing channels based on conversion data
- • Review annual performance against targets
- • Plan 2027 strategic initiatives
- • Refine ideal client profile based on year's learnings
- • Prepare year-end case studies and success metrics